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Achieving Sustainable Growth Through Adjacent Markets: Defining Adjacencies
Finding new areas of sustainable growth is challenging! Developing successful growth strategies through adjacent markets can be tricky for a number of reasons, especially if the market you’re interested in is fragmented or not widely published. Intellex Insights recently hosted […]
Getting more mileage out of your SWOT: Performing the SWOT analysis
SWOT is a tried and true method for getting a better understanding of a company, but chances are that you’re doing it all wrong. In my previous article, we discussed the importance of having reliable, accurate information as the basis […]
Getting more mileage out of your SWOT: Gathering the data
SWOT is a tried and true method for getting a better understanding of a company, but chances are that you’re doing it all wrong. SWOT is a way of analyzing a company by researching and understanding their strengths and weaknesses. […]
Achieving Sustainable Growth Through Adjacent Markets
Achieving Sustainable Growth Through Adjacent Markets Finding new areas of sustainable growth is challenging! Developing successful growth strategies through adjacent markets can be tricky for a number of reasons, especially if the market you’re interested in is fragmented or not […]
Helping Your Workplace Adjust to COVID-19 Changes
Healthcare, technology, real estate, security, and every small business under the sun: No industry has been exempt from the wide-ranging impact of COVID-19 and the U.S.’ response to it. In the short few weeks since social distancing became widely and […]
Driving Your Brand Narrative
Companies have much less control over the narrative of their brands than in previous days. Social media gives customers a pen to author the narrative and more importantly – an audience. Your customers probably have more control over the narrative […]
The Growth Crisis
Growth is difficult, and the landscape is littered with failed attempts. There are many growth opportunities a company can pursue, with some being more successful than others. All of them need to be carefully evaluated before a strategy is created […]
How to Drive Product Innovation for Young Brands
How do you evolve from a young, “one and done” brand to a multi-dimensional brand with a diversified portfolio fueled up for growth? It’s the challenge so many face and a challenge that leads to ‘the ultimate reward. Recently, Intellex […]
Hey Managers! Time to Get Serious About Trend Research—Here’s Why
Analyzing and acting on trends effectively is critical to any business. Engine’s trends experts give examples of why it’s time for managers to get serious about trends. We show you how to start recognizing some of the less obvious, but profound ways that trends are influencing the marketplace so that you can foresee opportunities and mitigate risk.
