Innovation

In the fast-paced world of consumer packaged goods (CPG), success hinges on continuous innovation. Strong research and development (R&D) and innovation programs lead to the creation of products that are appealing, competitive, and aligned with consumer expectations. Savvy CPG businesses […]

What is AI in healthcare, and how does it work? By: Dr. Nisarg Patel, ClinicSpots AI simulates human-like cognitive functions to perform tasks that need analytical, reasoning, problem-solving, and decision-making abilities. AI combines the principal features of data, algorithms, training, and […]

We’ll cut right to the chase: Consumer packaged goods (CPG) companies simply aren’t investing in research and development (R&D) nearly as much as they should. There are a lot of factors at play here, both internal and external, and both […]

Winning your customers over every single time they make a purchase requires constant care and continuous improvement. New flavors, new packaging, new formulas, new colors — “new” is the name of the game in CPG. However, prioritizing research and development […]

In our last issue, we promised we’d share Marketing 101 insights and thoughts on professional networking from our interview with Bridget Tirella, Senior Director of Marketing here at Intellex. And if it’s one thing Intellex is known for, it’s delivery. […]

You’ve already heard: Intellex rebranded to our current name just this June — and that pivot didn’t happen overnight. Here we take you on a deeper dive into how our creative team made this the considerable success you see it […]

You’ve already heard: Our organization rebranded to Intellex just this June — and the pivot didn’t happen overnight. Intellex brings programmatic solutions, media, insights, and creative all under one roof. In this newsletter, we share insights from our interview with […]

Looking to face the future with expert insight? If your organization is striving to get smart on an industry category or answer pressing business questions, you may already be considering an expert network. Leveraging expert insight, after all, is a […]

How Intellex Was Able to Provide Insight into Water Use from a Variety of Perspectives The Need In early November 2021, a return Intellex client reached out to our team seeking experts to opine on a pressing topic: The future […]