CPG Industry
Cultivating Snack Savvy with Knowledge Management
Case study: Intellex Knowledge Management consultant transfers 35 years of popcorn expertise Download PDF THE CLIENT Fortune 100 snack company THE NEED Our client, an industry-leading Fortune 100 snacks company, needed knowledge management expertise after acquiring a leading popcorn manufacturer. […]
A Slick Take on Fats & Oils Supply Chain Optimization
Case study: How an Intellex Lipid Science Expert Re-engineered Manufacturing and Supply Chain For the Better Download PDF THE CLIENT Fortune 100 food company THE NEED Our client needed supply chain optimization. To do that, they needed troubleshoot issues related […]
The Sweet Success of Coating Reformulation
An Intellex Food Scientist Creates a Winning New Formula Download PDF THE CLIENT Leading Snack Brand THE NEED Our client—a leading brand of packaged tree nuts—needed help improving their formulations and processes related to coating almonds in a sugar and […]
Transforming Two Pretzel Brands & Products into One
How Intellex Food Engineering Expertise Supported a Salty Snack Expansion Download PDF THE CLIENT A Fortune 100 food company. THE NEED In its efforts to expand its salty snack products, one of the world’s largest food corporations acquired two pretzel […]
Installing Cosmetics Testing Virtuoso
Case study: Pairing a Beauty Industry Trailblazer with a Consumer Product Testing Pro Download PDF THE CLIENT A global beauty industry pioneer and trendsetter. THE NEED This global cosmetics leader was in search of a topflight cosmetics testing expert […]
2024 CPG R&D and Innovation Trends
In the fast-paced world of consumer packaged goods (CPG), success hinges on continuous innovation. Strong research and development (R&D) and innovation programs lead to the creation of products that are appealing, competitive, and aligned with consumer expectations. Savvy CPG businesses […]
The Importance of Data for Startup CPGs Looking to Innovate
CPG market research is your competitive advantage. If you try to target everyone, you end up delighting no one. Regardless of what you’re selling—whether it’s a product or a service—you want people to fall in love with your brand and […]
The Tried and True Tenets of Flavor Creation
Food and beverage companies launch more than 20,000 new products annually in the United States. Unfortunately, an estimated 70-80% of those fail. Despite the odds, consumer packaged goods (CPG) innovators are constantly seeking out ways to create new and exciting food and beverage flavors. […]
Preserving CPG Quality in Turbulent Times
Learn why product quality holds the key to continued CPG success Since the height of the pandemic, CPGs have experienced a rapid change in consumer behavior. Inmar Intelligence data from 2021 found that more than 80% of consumers switched from their usual brand, […]