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Google Ads Expert Witness
Find an Expert
When you’re working on a legal case involving online advertising, having a Google Ads or AdWords expert witness in your team gives you an advantage. Intellex’s expert witness services support you through the phases of litigation, adding a layer of specialized insight and credibility to your case.
Search our list of 30,000 areas of expertise.
About Our Google Ads Expert Witness Services
Intellex partners with consultants and experts who can add valuable and relevant information to your case. Our dedicated account executives arrange and moderate screening calls to find the expert witness you need. After helping you select the right match for your case, we manage all the paperwork, proposals, invoices, contracts and NDAs to ease your workload.
Our Google Ads experts provide:
- Specialized knowledge: Our experts offer their insights into intricate technical, scientific or industry-specific aspects, bringing credibility to your case.
- Objective support: We provide essential support to enhance your legal position, whether you’re the plaintiff or the defendant.
- Time efficiency: Our expert witness services save you the need to conduct thorough research.
- Relevant insights: We evaluate your case and share only the most relevant input that aligns with your case’s specifics.
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Areas Our Google Ads Legal Witnesses Can Help With
A Google Ads legal witness can boost your case, providing relevant knowledge and increasing the possibility of reaching positive results. They can be helpful in different processes by providing explanations, interpreting advertising performance data or identifying technical problems.
Whether you need consulting for depositions or trials, the right Google Ads expert witness can create reports, analyses and explanations on the following topics:
- Marketing objectives of the plaintiff or defendant advertisements in the platform
- Expenditure on pay-per-click (PPC) or cost-per-click (CPC)
- Keyword match types, such as exact phrase, modified broad and broad
- Conversion tracking and analysis
- Google Analytics metrics and add performance
- Formulae used to calculate costs and performance indicators
- Linked accounts and platforms
- Best practices for creating a PPC campaign
- Identifying signs of click fraud
Finding the Right Google Ads Expert Witness Consultant
To be considered a Google Ads expert, a professional must be certified in Google Ads, have experience managing accounts and be proficient in the technical skills of online advertising. However, more qualities are needed to be a suitable Google Ads legal witness. The right expert witness must also stay close to the facts and explain their area of expertise in a way that’s easy for a judge or jury to understand.
There are several factors to consider when choosing the right expert, including:
Specific Case Expertise
Some experts can be a stronger match for your case than others. Opt for those with more direct experience in litigation support for cases similar to yours.
Communication Skills
An expert witness needs to describe industry terms and processes in a courtroom. Select the expert with the ability to share their knowledge simply and understandably.
Availability
Ensure attendance on the dates your case is scheduled for. Mention your case date during the first meetings so the expert can make the proper arrangements.
Contact Intellex for Your Expert Consulting Needs
Intellex is your best choice for finding and hiring a Google Ads legal witness. Our experts combine years of experience and online advertising expertise to deliver highly effective results. Contact our online team to find the right Google Ads expert, or browse our database to learn more about them.
Three Simple Steps
- Ask. Submit a free expert request here
- Choose. Select the right expert with help from our team.
- Get started. Simply sign our agreement and begin working with your expert.