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Marketing Governance, Strategic Marketing Management, New Product Development and Launch, Pricing Strategy
Author and experienced corporate trainer of senior executives for multi-national corporations, Expert is a respected world authority on brand management, product development & launch and marketing governance. Expert spent 13 years studying part-time at Australia's leading marketing school, the University…
Independent Retail Consulting with Clients in the Financial Investment Industry
Expert is an Independent Retail/Consumer Goods Consultant who is qualified to consult on topics that deal with the Dollar Store and Discount Store industries (both current and future). He has developed years of experience working in the industry, achieve a…
New Product Conception and Innovation, Industrial Design, Brand Strategies, Hand Tools, Housewares
Expert has turned major corporations around through organic growth with consumer product design and innovation. At Black & Decker he grew new product sales From $430M in 1984 to $850M in 1990. His product designs at The Stanley Works grew…
Marketing, Consumer Behavior and Psychology, Branding, Trademark Infringement, Intellectual Property
He is a Ph. D.-trained researcher who has published extensively in the areas of advertising and promotions effectiveness, marketing communications, and advertising deception, and is considered a leading authority in these areas. He has also conducted numerous marketing research studies…
New Product Design and Development
Expert, working with Design 1st, has developed with client companies the following: money reader for the blind, color reader for the blind, body worn multi vital sign sensor, transmitter unit, Oximeter unit and other, under non disclosure. He has developed…
Creative Strategic Marketing and Promotions Design
Expert's strength lies in an ability to perform across all stakeholders in taking background information and interpreting it into the ideal vehicle to communicate value to an audience. With a degree in design and years of experience as an art…
LED technology: MOCVD, Fab, packaging, optics, integration, solid-state lighting
Expert has worked with LED technology for over 23 years and have direct experience in both R&D and manufacturing environments related to MCOVD growth, LED fabrication, LED die testing and reliability, LED package design (optical and thermal) and integration into…
Natural and Processed Cheeses, Spray Drying, Food Processing and Packaging, R&D, and Sanitation
Expert has a BS degree in Dairy Manufacturing with a minor in chemistry, an MS degree in Food Science, and a Ph.D. in Food Science with a minor in Biochemistry. He was also trained as a Dairy products judge. He…
Industrial Design, Product Development, Rapid Model Making, Inventions, Prototypes, Expert Witness
Expert has been creating innovative new consumer product designs, as well as commercial, industrial, medical, toys and fitness products for over 35 years as both an Industrial Design Professional and a Creative Design Director. He has hands-on knowledge of the…
Importing and Exporting of Food; Food Ingredients and Beverages; and Market Research and Planning
Expert helps client companies select target markets, determine which distribution channel to use to reach them, and set up that channel. For example, it was decided that a Brazilian producer of honey could sell retail packages to consumers on the…