Expert Details
Toy Industry
ID: 735417
New York, USA
At his company, he provides a full range of consulting services on all aspects of the business of play. This includes serving as an expert witness, assisting inventors with intellectual property representation, prototype and product development, product licensing, branding, and packaging analysis, and connecting them with toy manufacturers and retailers. He also assists the United States and international toy companies, including manufacturers and importers of consumer toy products, with developing business models for the toy industry and children’s media markets. He also conducts primary, secondary, and experiential research and analysis for clients to assist them with penetrating new channels of trade or to expand current ones within the toy market.
Expert has provided expert witness testimony to a number of companies including Hasbro, DC Entertainment, Warner Brothers, Rubiks Cube, and Lanard Toys.
Expert co-produces the annual Toy Talks Forum in Guangzhou China and regularly attends and participates as a guest speaker at various toy industry events and trade shows in New York, Hong Kong, Shanghai, China, Nuremberg, Germany, and Sao Paulo, Brazil.
Due to his experience and expertise in the toy industry, he has been interviewed by hundreds of global media outlets, including ABC News, CNN, MSNBC, the New York Times, and Newsweek, regarding toy industry issues. Expert is a voting member of the National Toy Hall of Fame Selection Committee.
Expert has appeared as an expert witness in a number of cases. As an example, in a case in which he represented defendant DC Entertainment, he demonstrated the clear differences not just in the characters but in the demographics between Hasbro's Transformer Bumblebee character and DC's Bumblebee character. Recently, because of his knowledge of Target's sourcing and buying practices, he was able to make the case that Target had pirated intellectual property from his client, Lanard Toys. Target settled the day after he testified.
Education
Year | Degree | Subject | Institution |
---|---|---|---|
Year: 2006 | Degree: Masters | Subject: Global Management | Institution: University of Phoenix |
Year: 1969 | Degree: Bachelor of Arts | Subject: English Literature | Institution: University of Richmond |
Work History
Years | Employer | Title | Department |
---|---|---|---|
Years: 1994 to Present | Employer: Undisclosed | Title: Founder and CEO / Publisher Global Toy New | Department: |
Responsibilities:Providing oversight for all services which include consulting and working as intellectual property agents. |
Career Accomplishments
Associations / Societies |
---|
Toy Hall of Fame - Voting Member National Toy Hall of Fame Selection Committee Spielwarenmesse German Toy Fair Reresentative to the United States Hobby db, Board of Advisors Fatherly, Board of Advisors Liberty Hall Museum, Toys Through Time Board of Advisors Chicago Toy and Game Fair Advisory Board Toy Industry Association Strategic Planning Committee Toy Industry Association PlayCon Convention Committee Kapi Awards Committee |
Awards / Recognition |
---|
ABRIN Brazilian Toy Fair, Sao Paulo Brazil AIJU Children’s Products Conference, Ibi Spain American Booksellers Association Book Expo, Washington, DC USA CES, Las Vegas Chicago Toy and Game Fair, Chicago, IL USA Comic-Con, San Diego, CA Digital Kids Conference, New York Dust or Magic, New York, USA Engage Virtual Worlds Show, New York, NY USA Hong Kong Toy Fair, Hong Kong International Juvenile Products Manufacturers Association, Orange County, FL USA Licensing New Europe, Zagreb, Croatia Penn State University, University Park, PA USA PlayCon, Washington DC, Phoenix, AZ and San Francisco Spielwarenmesse International Toy Fair Nuremberg, Germany Toy Fair, New York, NY USA Toys R Us, Wayne, NJ USA Uniset, Copenhagen, Denmark |
Additional Experience
Expert Witness Experience |
---|
Expert witness in 15 cases to date. |
Marketing Experience |
---|
Through his consulting practice, Employer, Expert advises his clients on marketing with a focus on the toy industry. Prior to this, he had considerable experience in Regional and National Sales Manager positions earlier in his career. |
Other Relevant Experience |
---|
Expert is a globally recognized expert on the business of play. He speaks at conferences in Asia, Europe, South America, and North America. His magazine, Global Toy News is read in 166 countries. |