Expert Details
Product Strategy and Innovation | Engagement, Conversion, Retention
ID: 738718
New York, USA
He has been responsible for all parts of the product lifecycle, from strategy and vision through to execution and optimization. He has been a high-level product strategist, a hands-on product owner, and a manager of high-performing, cross-functional teams. He regularly works with distributed development teams. He is a trusted partner who brings a collaborative, customer-centric approach to his work.
Expert's recent work includes a mobile app and website development for multi-billion-dollar entities such as Citibank and Gartner. On the Citi Ventures D10X team, working on validating and building compelling new products and services.
His initiatives include focusing on lending products and personal finance management and finding fresh opportunities for credit card customers to deepen their relationships with the bank. Most recently, Expert launched an AI machine learning recommendation system for an eCommerce startup.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 2005 | Degree: MBA | Subject: Business Administration | Institution: NYU Stern School of Business |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2021 to Present | Employer: Undisclosed | Title: Head of Data and Recommendations | Department: Product |
Responsibilities:Ran product strategy and product development initiatives at this early-stage SaaS startup for ecommerce brands.• Delivered a 3X impact on OKRs with the launch of a proprietary AI and machine learning recommendations engine • Selected to manage the PMI transition of the company’s first acquisition; owned the roadmap and a team of five • Spearheaded a branding strategy, customer interviews and mentorship of junior product management staff |
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| Years | Employer | Title | Department |
| Years: 2019 to 2021 | Employer: Citi | Title: Entrepreneur in Residence and Head of Delivery | Department: Citi Ventures D10x |
Responsibilities:Drove innovation projects for the consumer bank’s ideas incubator, from research and insights through to delivery.• Coached founders in-market testing techniques and in validating hypotheses for business unit stakeholders • Built and launched a working financial-health app, complete with Plaid integration, to measure consumer interest • Orchestrated the delivery of seven iOS apps and websites, including design, development and go-to-market |
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| Years | Employer | Title | Department |
| Years: 2017 to 2019 | Employer: Gartner | Title: VP Product | Department: Digital Client Experience |
Responsibilities:Led product development for the $2 billion digital client platform at the leading research and advisory company.• Directed the activity of 3 product managers, 7 UXD and analytics staff, and 5 agile scrum development teams • Defined the strategy, product design and launch planning for maximizing engagement, retention and client LTV • Piloted, launched and scaled new mobile app, creating a 75% increase in login frequency across 30,000 users |
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International Experience
| Years | Country / Region | Summary |
|---|---|---|
| Years: 2000 to 2003 | Country / Region: United Kingdom | Summary: Expert worked for The Economist newspaper in a global capacity, with management and significant time spent in its London headquarters. |
| Years: 2005 to 2007 | Country / Region: France | Summary: Expert worked for Clarins, the French skincare brand, with management and significant time spent in its Paris headquarters. |
Career Accomplishments
| Publications and Patents Summary |
|---|
| • Author, topic is on usability. • Blogger, running one of the world’s oldest weblogs; contributor, Boing Boing and others |
Fields of Expertise
Digital Production, B2B, B2B market research, Internet commerce, ecommerce, Internet, internet strategy, Digital Banking, Digital Commerce, digital media, Digital Transformation Strategy, e-commerce, Fintech, B2C, business research, design research, market research, research, software research, user experience, user experience strategy, user flows, User interviews, user research (qualitative and quantitative), business innovation, Disruptive Innovation, innovation, computer software technology innovation, innovation & strategy, innovation methodologies, product innovation, product innovation strategy, new product development, new consumer product development, new product development management, entrepreneurship, technology roadmap, optimization, optimization experiment