Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at info@intellex.com.

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Expert Details

Platform and Product

ID: 733304 California, USA

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Expert is an experienced Product leader of over 14 years with a proven track record of growing and helping to monetize startups, through a combination of scrappiness and strategy. He has managed and expanded developer platforms to communities of tens of thousands of developers; executed on high-profile integrations promoted by Salesforce and Google; and established key components in paths to monetization. While specialized in Product, Expert also handles developer communities, partner relationships, and customer relationships.

- IBM Watson: demo integration for Westfield Shopping malls

Education

Year Degree Subject Institution
Year: 2008 Degree: MBA Subject: Marketing, Strategy, Entrepreneurship Institution: Carnegie Mellon University
Year: 2006 Degree: BS Subject: Computer Science - Engineering Institution: University of Illinois - Urbana/Champaign

Work History

Years Employer Title Department
Years: 2021 to Present Employer: Undisclosed Title: Product Lead, APIs Department:
Responsibilities:
▪ Standardization: Managing company API Council to establish REST API design standards, agreed across all API Product Teams to adopt for all next-version APIs, positioning company's APIs for consistency and scale across different Products.
▪ Product management: Managed design, implementation, and launch of company tools to validate APIs pre-launch and ensure quality and enforcement of standards. Tools reduced launch process time and effort by over 50%. Planned and launched newly designed SDKs reducing developer support inquiries and developer onboarding time.
Years Employer Title Department
Years: 2019 to 2021 Employer: Deserve Title: Director of Product and APIs Department: Fintech, credit card platform
Responsibilities:
▪ Leadership: Managed onboarding and hiring to form a team of 6 Product Managers. Organized the roadmap and team plan coordinated with the CTO and CEO to position the Product Organization with the newly expanded Engineering team, executed throughout 2020 and 2021 for Deserve’s first enterprise customers.
▪ Product management: Researched and documented competitive credit and debit card solutions, and benchmarked relevant Fintech APIs. Designed and launched Deserve’s first APIs and SDKs, adopted for the company’s first enterprise deals.
Years Employer Title Department
Years: 2018 to 2019 Employer: Pinn.ai Title: VP Platform, Product Department: AI Security, multi-factor Authentication
Responsibilities:
▪ API Design: Designed Pinn’s web APIs and corresponding Android and iOS SDKs for Pinn’s Artificial Intelligence Security platform. Established near and long-term roadmaps, bringing Pinn’s product to market and adoption by Pinn’s first customers.
▪ Organization: Guided Engineering’s transition into Agile, arranging a schedule with backlog grooming, planning, and retrospectives. Achieved a team-agreed system for roadmaps, product designs, quality assurance, and launch checklists.
Years Employer Title Department
Years: 2015 to Present Employer: Undisclosed Title: Co-Founder Department: Consulting
Responsibilities:
15+ team members
▪ Strategy: Giving strategic presentations and corporate training, to startups and public enterprises. Training includes developer relations, API design, marketplace management, and partner relations.
▪ Product management: Worked with over 20 clients on design and implementation of APIs, SDKs, and developer portals. Projects included first API launches for several $1 billion+ companies, and an IBM Watson AI integration highlighted in IBM’s annual report.
Years Employer Title Department
Years: 2015 to 2016 Employer: Pypestream Title: VP of Platform Department:
Responsibilities:
Designed full specifications for the V1 API, libraries, developer portal, and the 2016 platform implementation plan. Leading custom implementation plans for multi-million dollar enterprise deals. Managing designs for partner integrations.


Years Employer Title Department
Years: 2013 to 2015 Employer: Tradeshift Title: Head of Platform Applications Department:
Responsibilities:
Redesigned, rebuilt and relaunched Tradeshift's developer program, with a new apps framework, new documentation, and new set of developer tools. Worked with over 120 partners to integrate with the new platform. Drove projects with Engineering, Design and Business teams in Denmark, China and Japan on a daily basis.
Years Employer Title Department
Years: 2012 to 2013 Employer: Edmodo Title: Head of Platform Product Department:
Responsibilities:
Expanded Edmodo's directory of applications from less than 50 to over 500 apps. Established Edmodo's developer outreach team. Enhanced APIs to enable deeper integrations and improved security. Managed development of administrative tools to enable funding and application purchases at school and district levels, as part of a Sales effort to monetize the company.
Years Employer Title Department
Years: 2008 to 2012 Employer: Box Title: Platform Manager Department:
Responsibilities:
Redesigned, rebuilt and relaunched Tradeshift's developer program, with a new apps framework, new documentation, and new set of developer tools. Worked with over 120 partners to integrate with the new platform. Drove projects with Engineering, Design and Business teams in Denmark, China and Japan on a daily basis.
Years Employer Title Department
Years: 2016 to Present Employer: Undisclosed Title: Partner, Consultant Department:
Responsibilities:
I provide strategic guidance for companies launching developer platforms, startups launching new products, and organizations and they build their Product Management and Platform teams. I've worked with businesses at various stages, from seed-funded stealth startups to multi-billion dollar organizations.

Career Accomplishments

Associations / Societies
Techstars, Alchemist Accelerator, Acceleprise, 500 Startups, Founders Institute, Google Developer Experts
Awards / Recognition
Awards and Recognition
Speaking engagements: Salesforce Cloudstock 2010, Gluecon 2011 & 2012, Appcelerator Codestrong 2012, BoxWorks 2012,
ImagineK12 2013, DevRelCon 2019, Product Management and Innovation 2019 & 2020, API World 2020 and 2021, API
Specifications Conference 2021, Over 15 APIdays events 2020-2022, Kong Summit 2020 and 2021.
Google: Built a Chrome integration that was demonstrated at a Google I/O keynote presentation with Sundar Pichai. Coded 24
iGoogle integrations, achieving over 30,000 users. Ranked a Top 15 Google Gadget Developer. Classified as Google Developer
Expert in Product Strategy, Google Workspace APIs, and Google Pay APIs.
Mozilla: Top-10 Finalist in the Impact Mozilla Marketing Challenge. Regarded as “Best Firefox Mascot” and “Break Dancing Firefox”.
ProgrammableWeb: Wrote 22 articles reviewing APIs and breaking news including Salesforce’s REST API, a Top 3 in popularity.
Publications and Patents Summary
Among others, Expert has publications regarding communication and transaction systems.

Additional Experience

Other Relevant Experience
Relevant Mentorship and Part-time Experience
▪ Mentor roles: Techstars, Alchemist, Acceleprise, Salesforce Accelerate, SpotHero
▪ Advisor roles: Red5Pro, Moesif, Openchannel.io, VidGrid (acquired by Paylocity), Positron Dynamics
▪ Product School: Taught Product Management courses to over 15 cohorts and 180 students. Authored the 2nd version of Product
School’s core Product Management curriculum.
▪ Internships: mSpoke (LinkedIn) 2007, Salesforce.com 2006, Microsoft 2005, Northwestern U. 2004, Technion (Israel) 2002

Language Skills

Language Proficiency
Hebrew Conversational
Arabic Conversational
Spanish Conversational

Fields of Expertise

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