Expert Details
Pharma/Biotech Market Access, Pricing & Reimbursement, Business Development Europe and Latin America
ID: 735866
Mexico
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 2011 | Degree: Executive MBA | Subject: Business Administration | Institution: Il Sole 24 Ore Business School |
| Year: 2004 | Degree: Executive Master | Subject: Marketing, Communication and Public Relations | Institution: Stogea Business School |
| Year: 2000 | Degree: Master of Science | Subject: Molecular Biology | Institution: Pisa and Madrid Universities |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2019 to Present | Employer: Undisclosed | Title: Founder | Department: |
Responsibilities:Business Development, Market Access, Pricing and Reimbursement consultant for Europe and Latin AmericaPharma consultancy aimed at helping pharma/biotech companies that want to explore the Latin America and European markets. Offers full support in Business Development, Market Access, Pricing & Reimbursement, Regulatory, Finance, Marketing and Sales Force Organization |
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| Years | Employer | Title | Department |
| Years: 2018 to 2019 | Employer: Mundipharma | Title: General Manager Argentina | Department: Emerging Markets |
Responsibilities:American privately held, Biopharmaceutical Company with global sales above 3.4 Bn USD. Leader in the fields of supportive care, pain, ophthalmology, respiratory, oncology and OTC.GENERAL MANAGER ARGENTINA, Buenos Aires, Argentina 38 people, 11.2M USD turnover, reporting to the VP of LATAM • Reassessed the incentive scheme and the field force deployment • Motivated the management team • Reassessed the Quality Control laboratory • Reestablished the supply chain and stock to normal levels • Optimized the profitability of the affiliate • Defined the Budget for 2019 and Forecast for H2 2018 • Increased the average monthly sell out by 10% in UNITS and by 44% in VALUE |
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| Years | Employer | Title | Department |
| Years: 2018 to 2018 | Employer: Mundipharma | Title: Business Development Director Latin America | Department: Emerging Markets |
Responsibilities:BUSINESS DEVELOPMENT DIRECTOR LATIN AMERICA, Mexico City, Mexico Responsible for the BD for 20+ countries (4 affiliates), reporting to the Vice President of LATAM.• Signed 5 regional and local deals for total projected sales in 2019 of >26M USD |
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| Years | Employer | Title | Department |
| Years: 2016 to 2017 | Employer: Ferring | Title: Business Development and Marketing Director Latin America | Department: Emerging Markets |
Responsibilities:Swiss privately held, research-driven, Biopharmaceutical Company with global sales above 2.3 Bn Euros. Innovative products in thefields of reproductive health, urology, gastroenterology, endocrinology and orthopedics BUSINESS DEVELOPMENT AND MARKETING DIRECTOR LATIN AMERICA Responsible for the BD & Marketing functions for 20+ countries. Lead two teams of 12 (marketing and sales) and 7 (cross-functional) indirect reports in 5 countries and reported to the Vice President of LATAM. • Created and led the regional BD&L committee (1 VP, 5 GMs, 5 Commercial directors, Regional Regulatory Affairs Dir. & Regional CFO) to define the strategic LATAM pipeline and portfolio until 2021 for 20+ countries • Identified, prioritized, evaluated and presented more than 30 opportunities to the appropriate committees • Signed 1 regional deal within the first year, which was launched in 2018 • Defined and led the pre-launch activities of two regional in-licensed products • Successfully launched Vitaros® in Mexico and Argentina surpassing sales forecast by >30% • Acting as alliance manager for the local/regional deals |
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| Years | Employer | Title | Department |
| Years: 2012 to 2016 | Employer: Recordati | Title: Head of Corporate Strategic Marketing & Market Access (and Pricing and Reimbuseement) | Department: Corporate |
Responsibilities:Public (FITSE MIB) Italian pharmaceutical group, with 1.2+ Bn Euros turnover (mostly from in-licensing, assets and M&A acquisitions)HEAD OF CORPORATE STRATEGIC MARKETING & MARKET ACCESS Responsible for Strategic Marketing and Market Access for EU28, Russia and Turkey and for advising the partners worldwide. Lead a team of 2 direct reports and managing two cross-functional teams of 8 people each. Reported to the Corporate Marketing Director. • Contributed to the finalization of three Pan-European deals in men’s health (Vitaros® and Fortacin®) and CNS (Reagila®) • Evaluated and presented more than 40 opportunities to the BD&L committee • Launched Vitaros® meeting tight pre-established timelines and surpassing the budget figures by >50% • Developed the MA, P&R and marketing strategies of 3 products in men’s health • Provided Commercial, MA and P&R assessment for 7+ due diligence projects • Acting as alliance manager and project leader for the in-licensing deals |
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| Years | Employer | Title | Department |
| Years: 2009 to 2012 | Employer: Chiesi | Title: Corporate Franchise Manager | Department: Corporate |
Responsibilities:Privately held Italian pharmaceutical company with global revenues above 1.5 Bn Euro and a strong focus on research, development, production and commercialization of innovative drugs in Respiratory, Neonatology and Rare Diseases.CORPORATE FRANCHISE MANAGER GLOBAL TRANSITION MANAGER SENIOR GLOBAL BRAND MANAGER |
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| Years | Employer | Title | Department |
| Years: 2009 to 2009 | Employer: Chiesi | Title: Global Transition Manager | Department: Corporate |
Responsibilities:Privately held Italian pharmaceutical company with global revenues above 1.5 Bn Euro and a strong focus on research, development, production and commercialization of innovative drugs in Respiratory, Neonatology and Rare Diseases.CORPORATE FRANCHISE MANAGER GLOBAL TRANSITION MANAGER SENIOR GLOBAL BRAND MANAGER |
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| Years | Employer | Title | Department |
| Years: 2008 to 2009 | Employer: Chiesi | Title: Senior Global Brand Manager | Department: Corporate |
Responsibilities:Privately held Italian pharmaceutical company with global revenues above 1.5 Bn Euro and a strong focus on research, development, production and commercialization of innovative drugs in Respiratory, Neonatology and Rare Diseases.CORPORATE FRANCHISE MANAGER GLOBAL TRANSITION MANAGER SENIOR GLOBAL BRAND MANAGER |
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| Years | Employer | Title | Department |
| Years: 2005 to 2008 | Employer: Menarini | Title: International Product Manager | Department: Corporate |
Responsibilities:N.1 privately held Italian pharmaceutical company with 3.6+ Bn Euro turnover, focused on the commercialization of innovative medicines in primary and secondary care.INTERNATIONAL PRODUCT MANAGER SALES REPRESENTATIVE |
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| Years | Employer | Title | Department |
| Years: 2003 to 2005 | Employer: Menarini | Title: Sales Representative | Department: Operations |
Responsibilities:N.1 privately held Italian pharmaceutical company with 3.6+ Bn Euro turnover, focused on the commercialization of innovative medicines in primary and secondary care.INTERNATIONAL PRODUCT MANAGER SALES REPRESENTATIVE |
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International Experience
| Years | Country / Region | Summary |
|---|---|---|
| Years: 2003 to 2016 | Country / Region: Italy | Summary: During this period, I spent long time in Spain, France, UK, Germany, Turkey, Austria and other Eastern European Countries |
| Years: 2016 to Present | Country / Region: Mexico | Summary: During this period I spent long time in Brazil, Colombia, Argentina |
| Years: 2019 to 2019 | Country / Region: Argentina | Summary: |
| Years: 1997 to 1998 | Country / Region: Spain | Summary: |
Additional Experience
| Expert Witness Experience |
|---|
| Since 2014 I am consultant for Business Development, Market Access and Pricing & Reimbursement firms |
| Training / Seminars |
|---|
| Many, I used to make seminars or training to audience from 5 to 400 people The most recent experience is a 2 days training on Market Access in Latin America (Brazil, Mexico and Colombia) to an European Pharmaceutical Company |
| Vendor Selection |
|---|
| from 2003 to 2005 |
| Marketing Experience |
|---|
| Many years from 2005 to 2012 |
| Other Relevant Experience |
|---|
| Business Development Market Access Pricing & Reimbursement |
Language Skills
| Language | Proficiency |
|---|---|
| English | Full |
| Italian | Native |
| Spanish | Bilingual |
| French | Full |
| Portuguese | working |