Expert Details
Paper Optical Brightener, Paper Dyes, Paper Whiteness, Technical, Business, Marketing
ID: 725859
United Kingdom
He has over 16 ears experience in developing business increasing sales and improving margins in the field of optical brighteners for paper. He has conducted business development projects as a consultant.
He is a recognised global technical expert in the fields of paper optical brighteners, paper dyes and colour measurement and whiteness measurement with over 20 years experience.
He has conducted market research in the fields of optical brighteners, white papers and optical brightener raw materials as a consultant
He reports on the global optical brightener market 2005-2009.Market research into optical brightener raw material suppliers and predictions 2007-2009He worked on a Business Development project in India 2007-2008He worked on the development of marketing approach for a local charity.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 1983 | Degree: BSc | Subject: Colour Chemistry | Institution: Leeds University |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2007 to Present | Employer: Undisclosed | Title: Managing Director | Department: |
Responsibilities:He is responsible for the entire company including the Consultancy division and the Makowhiteness Rating division. |
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| Years | Employer | Title | Department |
| Years: 2006 to 2007 | Employer: Clariant | Title: Head of Product Management | Department: BU Paper |
Responsibilities:He was the head of Clariant's Global Optical Brightener business including new product development, marketing, business and price setting. |
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| Years | Employer | Title | Department |
| Years: 2002 to 2006 | Employer: Clariant | Title: Business Line Manager | Department: BU Paper |
Responsibilities:He had full responsibility for Clariant's Global Optical Brightener business including new product development, marketing, business and price setting. |
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| Years | Employer | Title | Department |
| Years: 1998 to 2002 | Employer: Clariant | Title: Global Technical Manager | Department: BU Paper |
Responsibilities:He was Clariant's global technical expert for paper dyes an paper optical brighteners. |
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Career Accomplishments
| Associations / Societies |
|---|
| He is an Associate of the Society of Dyers & Colourist and an Associate of the Chartered Institute of Marketing. |
| Licenses / Certifications |
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| He is a Chartered Colourist (Society of Dyers & Colourist). |
| Awards / Recognition |
|---|
| He is a Society of Dyers & Colourists, Turner Scholefield Award 1994, for services to the colouration industry. |
| Publications and Patents Summary |
|---|
| He wrote a Book Chapter (Surface Application of Paper Chemicals), over 20 published technical articles in the field of Dyes and OBAs for paper. He has over 10 patent applications and joint patent applications. |
Fields of Expertise
branding, chemical marketing, marketing, market positioning, business development, entrepreneurship, fluorescent whitening agent, small business, color measurement, color science, colorfast, dye, paper additive, paper industry, paper optical property, paper optical testing, papermaking, printing paper, market research, paper optical property, business, business startup, marketing brand management, advertising, market trend, European marketing, international marketing, technical marketing, competitive analysis, strategic planning, service marketing, dry-end paper operation