Expert Details
Food & Agriculture, Education Technology, Market Research, Promotion, Import/Export Trade Missions
ID: 725366
New Jersey, USA
Professional experience and interests include market research, public relations, teaching undergraduate and graduate level interdisciplinary courses, distance learning platforms and communication technology.
Expert has 20 years publishing experience in trade print and digital publications for the education, food and agribusiness industries. Other work includes market research. She has served as market consultant for exporters in Brazil, Bolivia, Colombia, and the Dominican Republic. Research projects include the preparation of market studies, competitive analysis and promotion plans.
She carried out market studies and organized an IICA-funded trade mission for 10 Dominican exporters. 2007-08.She assisted Brazilian cashew and honey producers in contacting interested buyers. 2006. She organized degustations in restaurants and created promotional material to promote awareness and sales of Bolivian hearts of palm hearts. 2003.She participated in the completion of a market study of the U.S. market for fresh and processed produce from Colombia. 2001.
She explored retail demand for Dutch horticultural products. 2001.She reported on potential for Colombian exotic tropical exports to the U.S., COLOMBIAN GOVERNMENT TRADE BUREAU, PROEXPORT 1996.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 1995 | Degree: Master of Arts | Subject: Political Science | Institution: Queens College |
| Year: 1989 | Degree: Bachelor of Arts | Subject: Mass Communication and French Studies | Institution: New York University |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2000 to Present | Employer: Undisclosed | Title: Marketing Consultant | Department: |
Responsibilities:She served as market consultant for exporters in Brazil, Bolivia, Colombia, and the Dominican Republic. Her research projects included the preparation of market studies, competitive analysis and promotion plans. |
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| Years | Employer | Title | Department |
| Years: 2001 to Present | Employer: Undisclosed | Title: Editor | Department: |
Responsibilities:She developed quarterly U.S. agribusiness magazines serving Asia-Pacific and Latin American importers of U.S. agricultural products. |
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| Years | Employer | Title | Department |
| Years: 2001 to Present | Employer: Undisclosed | Title: Consultant | Department: |
Responsibilities:She created culinary/agribusiness editorial and marketing platforms. |
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| Years | Employer | Title | Department |
| Years: 2006 to Present | Employer: Undisclosed | Title: Instructor | Department: |
Responsibilities:She was the Instructor & Student Writing Web site Project Coordinator. She taught English Literature and Elementary French courses. |
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| Years | Employer | Title | Department |
| Years: 2003 to Present | Employer: Undisclosed | Title: Instructor | Department: |
Responsibilities:She taught news writing and copy editing courses. |
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| Years | Employer | Title | Department |
| Years: 2006 to Present | Employer: Undisclosed | Title: Online Instructor | Department: |
Responsibilities:She facilitates online graduate writing and Bachelor of Science in Business Administration (Dual Degree) management courses. |
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Career Accomplishments
| Associations / Societies |
|---|
| She is a member of the Education Writers Association, Washington, DC, the Eastern Communication Association, Ithaca, NY, and the Eastern Produce Council, New Jersey. |
| Awards / Recognition |
|---|
| The Florida Magazine Association, Best In-Depth Reporting (Trade/Technical Magazines) Silver: Produce Business, “New York Landscape” July 1997 |
| Publications and Patents Summary |
|---|
| She has published in more than 23 publications. For her doctoral studies in Education, she is working on several research projects involving education technology. |
Additional Experience
| Training / Seminars |
|---|
| Walden University, presenter: seminars on Graduate Writing & Getting Published, Academic Residency, Atlanta, GA. 2007 New Jersey Writing Alliance, presenter Reading & Writing with Technology. 2006 Hugh Boyd Minorities Journalism Workshop at Monmouth University, NJ. 2005 Public Relations/Communication Careers, East Stroudsburg University, PA. 2002 The Hispanic Outlook in Higher Education, Washington, D.C. |
| Vendor Selection |
|---|
| She participated in the development of import/export trade missions for companies in Brazil, Bolivia, Colombia, and the Dominican Republic that expressed an interest in locating buyers in the U.S., particularly the Northeast, NY-NJ-PA-CT areas, Maryland, and Florida. |
| Marketing Experience |
|---|
| She was involved in agribusiness and education for more than a decade. Served as market consultant for exporters in Brazil, Bolivia, Colombia, and the Dominican Republic. Her research projects include the preparation of market studies, competitive analysis and promotion plans. She published in a variety of national and international food and agricultural trade publications serving U.S., Europe, Asia-Pacific and Latin America. Her other professional experience and interests include distance learning platforms and communication technology. Published in a variety of national and international food and agricultural trade publications serving U.S., Europe, Asia-Pacific and Latin America. Other professional experience and interests include distance learning platforms and communication technology. |
| Other Relevant Experience |
|---|
| Course Management Systems: eCollege, Educator, Blackboard, WebCT. Other software and Web tools: QuarkXPress, Typo3, Adobe Photoshop, Excel, PowerPoint, Publisher, Adobe Acrobat Connect (Web Conferencing), Wikispaces, GoogleApps, Adobe Acrobat Professional (Online Collaboration Tools). |
Language Skills
| Language | Proficiency |
|---|---|
| Spanish | |
| French | |
| Portuguese |
Fields of Expertise
adult education, computer-assisted instruction, education, instructional design, pedagogy, food marketing, market assessment, market development, market potential, market research, trade show, promotion, marketing communications, learning theory, educational software, multimedia communication system development, technology-based training, marketing