Expert Details
EU & Medical Device Distribution Channel Development, Commercialisation of IP, Sales/Marketing
ID: 727880
United Kingdom
His skills encompass:
Distributor identification and subsequent contract negotiation & management;
securing optimal reimbursement in country specific markets;
initiating and overseeing clinical studies; product launches into territories;
developing world class training and education;
recruitment and management of high performing sales teams;
establishing logistics and regulatory compliant operations;
advising on marketing and product positioning and general management of commercial operations.
Expert has worked successfully with early stage USA based medical device companies, who wish to market CE marked product and put infrastructure in place to support profitable, and/or "exit-specific" growth.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 1986 | Degree: BTEC HNC | Subject: Medical Laboratory Sciences | Institution: Paddington College, London |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2007 to 2009 | Employer: Interventional Spine Inc | Title: Managing Director | Department: EMEA |
Responsibilities:Responsibilty for entire Sales, Marketing, Distribution, Clinical, Regulatory, Education, Logistics for Spinal Orthopaedics company seeking to commercialise in OUS markets |
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| Years | Employer | Title | Department |
| Years: 2005 to 2007 | Employer: St Francis Medical Technologies Inc | Title: Sales & Marketing Director | Department: EMEA |
Responsibilities:Responsibility for establishment and management of distribution channel for Spinal Orthopaedics start-up company seeking to commercialise in OUS markets |
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Additional Experience
| Training / Seminars |
|---|
| He has set up and co-ordinated Cadaveric workshop/ surgical skills programs for Surgeons seeking to become proficient in the use of specific medical devices (Orthopaedics) |
| Other Relevant Experience |
|---|
| In his spare time Expert has spent time with a children's charity teaching presentation skills to the volunteers, as part of the fund-raising initiative of the charity, in support of its work with children suffering with life-threatening conditions |
Fields of Expertise
distribution channel, entrepreneurship, medical device marketing, medical equipment marketing, medical marketing, product launch, sales management, sales planning, value proposition, sales effectiveness, market segmentation, strategic marketing, gap analysis, business development, market positioning, business strategy, trade show, marketing communications, market trend, European marketing, health care marketing