Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at


Expert Details

Competitive Intelligence, Doing Business in Japan, B2B Market Research, Strategic Market Planning

ID: 722051 Illinois, USA

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Through Expert's consulting activities, he has assisted clients in developing strategies for new business, product and market opportunities. The basis of these efforts has been to conduct market research on a topic and develop a fact base driven against selected issues that the client wishes investigated. From the resulting information, Expert assists clients in their strategic planning efforts.

One area of expertise in developing market and business strategies is competitive intelligence. Expert works with clients in identifying competitive intelligence issues and then does the necessary field work to gather the information on competitive situations. He has been quite successful in gathering competitive intelligence and understands the methodologies and techniques for doing this type of research.

Expert has assisted U.S. and European companies who are interesting in doing business with Japan. Through an affiliate Japan-based business research and consulting firm, he has identified new products and technologies in Japan and has investigated market opportunities in Japan. A vital aspect of doing business with Japan is understanding the business culture differences between the Japanese and U.S. and European clients. He has successfully assisted clients with new opportunities in Japan and with Japanese partners.

Entering the sophisticated Japanese market requires research, planning and a long-term strategy. Expert has hands-on experience assisting U.S. and European clients in doing business with Japan. The following considerations are just a few of the important lessons that Expert presents to companies wanting to develop relationships with Japanese partners.

- Understanding the Japanese Business Culture. Doing business with Japan is significantly different than doing business in the U.S. and in Europe. One needs to understand both the social and business cultures to succeed in Japan or with a Japanese partner in the U.S. One key element is a long-term comment when dealing with a Japanese partner.

- Selling in Japan. Marketing and selling products in Japan requires establishing close business relationships. Markets take longer to develop in Japan than elsewhere due to relationship building aspects of the culture. It is imperative to have knowledgeable partners in Japan who will make the investment in time, people and Yen to make your business succeed.

- The Changing "Three Ds." Since the beginning of the 1990s, significant changes have occurred in Japan relating to the "Three Ds" - Distribution, Discounting, and Deregulation. These changes have created opportunities for U.S. and European companies who want to do business with Japanese companies, both inside and outside of Japan.

- Sourcing Technologies From Japan. Rote education, group dependency and consensus thought are some of the reasons postulated as to why the Japanese are not innovative. Because of this culture-based limitation, the Japanese have learned to adopt and adapt technologies and improve on them. Many interesting technologies are still available from Japan, and many Japanese companies continue to look for partners overseas where they can license their technologies.

- New Government Programs Bolster Japanese Industries. The direction has been set by the Japanese government to enhance high tech industries, namely semiconductors, biotechnology and information technologies. Japanese companies within those industries are looking for partners outside of Japan to strengthen their positions.

Expert has conducted numerous in-depth, on-site personal interviews to gather competitive intelligence and conduct market research. In some instances, he has assisted the client in implementing the research findings.


Year Degree Subject Institution
Year: 1964 Degree: Graduate Studies Subject: Business Administration Institution: Northwestern University
Year: 1962 Degree: M.S. Subject: Chemistry Institution: Roosevelt University
Year: 1958 Degree: B.S. Subject: Chemistry Institution: Illinois Institute of Technology

Work History

Years Employer Title Department
Years: 1998 to Present Employer: Undisclosed Title: President Department:
Expert re-established his business consulting firm, which specializes in business-to-business market research. The firm focuses on and emphasizes competitive intelligence, business development and strategic planning.
Years Employer Title Department
Years: 1989 to 1998 Employer: Yanase and Associates (U.S.A.) Title: Vice President Department:
Expert managed the U.S. office for a Japan-based business research consulting practice. Clients included U.S. and European companies interested in doing business in Japan and acquiring new products and technologies from Japan. While with YAA, his responsibilities included soliciting and maintaining U.S. clients.
Years Employer Title Department
Years: 1986 to 1989 Employer: Undisclosed Title: President Department:
Expert founded his own consulting firm that focused on product and market development strategies.
Years Employer Title Department
Years: 1985 to 1986 Employer: The Chicago Group Title: Vice President Department:
He directed project assignments for this $1 million strategic market planning consulting firm.
Years Employer Title Department
Years: 1978 to 1985 Employer: IIT Research Institute Title: Manager Department: Technology Assessment & Business Analysis
He lead the business consulting unit of this major contract research firm, which conducted projects and studies for worldwide business organization and government agencies.
Years Employer Title Department
Years: 1976 to 1978 Employer: Borg-Warner Corporation Title: Sales & Marketing Manager/ Operations Director Department: Kemron Environmental Services
Expert held two positions with this environmental testing services business. As Sales & Marketing Manager, he was responsible for new business development. As an Operations Director, Expert managed the day-to-day activities of one of the businesses' laboratories.

Government Experience

Years Agency Role Description
Years: 1986 to 1987 Agency: Department of Energy Role: Contractor Description: Expert acted as a support contractor in technology transfer for Fossil Fuels Office at the DOE.
Years: 1978 to 1985 Agency: NASA Role: Contractor Description: While at IIT Research Institute, Expert managed several technology transfer contracts for NASA headquarters and a selected Field Centers.
Years: 1978 to 1985 Agency: Department of Energy Role: Contractor Description: He managed and directed a number of alternative energy feasibility studies while at IIT Research Institute.

International Experience

Years Country / Region Summary
Years: 1981 to Present Country / Region: Japan Summary: Expert has had considerable experience in doing business with Japan. He has
advised U.S. and European companies on opportunities in Japan. Through
a Japanese affiliate consulting organization, Expert helped clients
evaluate markets in Japan, identify Japanese technologies available for
licensing and arrange partnerships. He has an intimate understanding of
the Japanese business and social cultures, which are vital for
successfully doing business in Japan and working with Japanese
companies. He has also assisted Japanese organizations in looking at
situations in the U.S.
Years: 1965 to Present Country / Region: Europe Summary: Expert has assisted U.S. clients in evaluating opportunities in Europe. He
has conducted numerous consulting engagements for U.S. companies that
were looking at Europe for new markets and business dealing. He
identified potential cooperative ventures between U.S companies and European partners. Most recently, he has done situation analyses in Europe and has arranged for focus group sessions in the U.K., France,
Germany and Italy. Expert has also assisted European companies interested
in doing business in Japan.

Career Accomplishments

Associations / Societies
Expert has been a Vice President of the Technology Transfer Society.
Professional Appointments
He has held adjunct teaching positions at the Illinois Institute of Technology (Stuart School of Management) and at Roosevelt University.
Awards / Recognition
Expert received the Non-Representative Service Award from the Federal Laboratory Consortium for Technology Transfer.
Publications and Patents Summary
Early in his career, Expert had several technical articles published in peer refereed journals.

Additional Experience

Expert Witness Experience
Recently, Expert appeared as an expert witness in Cook County Circuit Court. The jury trial involved a consulting firm that was suing a client who refused to pay for services provided. Expert presented his opinions on how consulting firms operate and the relationship between the consulting firm and the client. The jury found in favor of the consulting firm.
Marketing Experience
As a Sales & Marketing Manager for a business unit of the Borg-Warner Corp., Expert had responsibility in directing all aspects of the business marketing. Beside managing a sales force, he was responsible for developing all collateral sales materials and promoting the business. Expert has also taught B2B marketing at the business school of a local university.

Fields of Expertise

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