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Expert has been the Manager of Marketing Strategy at Renault Group since April 2015. He is responsible for devising the marketing strategy to ensure sales maximization; ensuring monthly forecasting; analyzing the customer response; and handling the marketing budget.

Prior to this time, Expert was the Manager og Product Strategy at Hyundai Motor India from August 2014 to March 2015. He led the product strategy team, ensured the long term product planning and technology strategy of the company, identified product opportunities based on market trend analysis and customer insight (which was also performed by him), ensured product profitability, and conducted volume forecasting.

Previously, Expert was the Manager of Product Planning and Market Research from September 2007 to August 2014. He was responsible for product life cycle management, product development, profitability management of the entire product portfolio of the company, innovation management, identifying product opportunities based on market trend analysis and customer insight, market research, volume forecasting, preparation of the commercial vehicle market entry strategy and business, tracking new products, technologies and features offered in the market, competitive analysis and monitoring customer feedback.

Before that, Expert was the Senior Engineer: Operations and Maintenance from January-September 2007 and Trainee Marine Engineer from 2004-07 at the Shipping Corporation of India.

In addition to the experience described above, Expert has also been involved in consulting as a subject matter expert. In this capacity, he guides companies through complex projects related to market entry, product planning and product life cycle management.

Expert has worked in the automotive industry since 2004. His expertise lie in product planning, customer insight, market research, brand management, marketing strategy, team management, competitive analysis, business strategy and development and forecasting.

He is based in Gurgaon, India.

As a consultant, Expert offers detailed insight into Consumer Trends, Market Entry, Product Portfolio Management, Market Research, and devising the best strategy for generating profit in the automotive space.