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Expert has turned major corporations around through organic growth with consumer product design and innovation. At Black & Decker he grew new product sales From $430M in 1984 to $850M in 1990.

His product designs at The Stanley Works grew the business from $2.3B to $4.0B in eight years.
He is a recognized expert in consumer product design and featured in national TV and press.

The design process, new inventions and new product innovation are the most talked about business elements, but the least understood. He has taught numerous international companies the secrets of successful design and the innovation processes.

Real success is not starting with an innovative "solution" but an "innovative" problem. From there the process becomes easy. An invention only becomes an innovation when it is applied to a product and used.

He is a recognized expert in innovation. He has been granted over 100 patents world wide. He lectures regularly on successful innovation and design. He has been quoted and appeared on: The History Channel, CBS Evening News, ABCs 20/20, Fortune Magazine, Business Week, Industry Week, New York Times, Wall street Journal, as well as speaking at numerous universities, the International Architectural Awards, and Lightfair.

He created the first ergonomic position and test lab for Black & Decker. Products were reviewed for physical as well as perceptual usage.

At Stanley/Bostitch he developed the Anti-Vibe hammer to help reduce professional carpenters arm problems. This created an entire line and moved Stanley into the #1 spot in sales. His Tripod flashlight invention and design freed the end users hands and became Stanley's most successful new product line.

He is a leader in household appliance designs. He conceived the game changing Spacemaker line for GE house wares, which later became Black & Decker house wares. He led the design direction of the Snakelight and the development and redesign of the Dustbuster. He conceived and designed the first cup-at-a-time coffee maker and the B&D Gizmo twist-mixer.

He created the strong new brand image for all Stanley products. A combination of darker, richer, yellow and black made a strong point of purchase differentiation. Tri-lingual graphics, with clear end user benefits, made it one of the key business turn around elements. The packaging was tied directly to the product design to become a total cohesive branding.

All products that he has designed have been designed for the highest quality and the lowest cost. Innovative new low cost product designs have enabled Stanley tools to go from $72M in sales to$300+M in just five years.

Many of his designs and innovations are based on creating a unique and useful new device. His patents range from the filter for the DustBuster, the Stanley Instant-Change Utility knife, the control valve of a Coleman gas canister, and pressure washer designs for Briggs & Stratton. Expert has over 100 patents.

He has created, developed and taught the FreeFall (TM) ideation system used at Black & Decker, DeWalt, Bostitch, Stanley, Coleman, American Safety Razor, Sunrise Medical, etc. The day long system is a proven means of brainstorming and ideation. It forces the user to not just look for "solutions" but to question and search out what the real problem is first. Then the ideation leads to the innovative solutions.

The success of any new product innovation, design, and development is as dependent on the importance of the problem being solved, as it is on the quality of the design solution. A problem perceived as important by the end user can have a marginal design solution and still be relatively successful. Expert has become well known for both the quality of his innovative problem identification as his innovative design solutions...the Helium wheelchair (the lightest wheelchair in the world), the Stanley Tripod Flashlight, the Instant Change utility Knife, etc.

He helped to grow The Stanley Works from $2.3B to $4.0B in eight years, in large part organically with new product innovation and design. New product sales increased from $72M to $300+M in his first five years with the company. He created the FatMax line, the AntiVibe Hammer line. He invented, designed and sourced the MaxLife flashlights, their most successful new product line introduction ($20M sales in the first year).At GE/Black & Decker he created the highly successful SpaceMaker line of products that mount under the upper kitchen cabinets. He directed the design of the SnakeLight at Black & Decker, their most successful single new product launch. He established the first Industrial Design and Package Design teams in Stanley's 160 year history, winning 13 IDSA/Business Week design awards in just nine years. He is retained by the world’s largest wheelchair manufacturer to create their next generation designs, including the award winning "Helium" the world's lightest wheelchair.

In just one year he created 12 patentable, new, innovative products for American Safety Razor. This greatly increased their intellectual property value. He created the design direction of DeWalt tools, leading them from being the manufacturer of a saw, to being the number one power tool company in the world. Since 1/2006 he has been the owner of an Innovation & Design consulting company. He has consulted with major global clients, such as Sunrise Medical, Briggs & Stratton, SC Johnson and Lancer Corp. He has also mentored new start-up companies such as EZ Ice, and ARIX Corp.