Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at


Expert Details

Planning, Brand Management, Digital Business, and Growth

ID: 739664 India

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Expert is an established senior business leader with 13+ years of experience with International and National MNC’s across Fashion, Apparel, Luxury, Lifestyle, Beauty and Personal Care, Home Furnishing and FMCG Retail (Omnichannel, Ecommerce and Offline) across Global and Indian markets.

She specializes in Planning, Revenue Growth, Brand and Category management, Buying, Merchandising, Digital, Strategy, Market Entry/New store/launches, Consumer Research and Insights, AI in Retail. And for Amazon, Flipkart, Myntra, Reliance Ajio, Nykaa.

Expert has has led marketplace brand partnerships. As a core founding team member who has worked with leading organizations such as IKEA, Landmark Group, Forever New, Bodyshop /House of Beauty, and Swiggy. She has delivered profitable turnarounds and significantly improved company’s financials from x to 10x.

She is an Alumna of: IIM (India’s Premier B School) and NIFT (India’s Top Fashion College).


Year Degree Subject Institution
Year: 1 Degree: Business Management Subject: Business Management Institution: Indian Institute of Management

Work History

Years Employer Title Department
Years: 2010 to Present Employer: Undisclosed Title: Head: Planning, Brand Management, Digital, Growth Department:
For over 10 years, Expert has specialized in Planning, Revenue Growth, Brand Management, Category Management, Buying, Merchandising, Digital, Strategy, Market Entry, New Store Launches, Consumer Research, Consumer Insights, and AI in Retail.

Among other significant achievements, she has obtained major gains in the following:

AOP, Sales, Planning, Revenue Growth, Budgeting, Forecasting, Pricing, Margin, P&L, Buying, Merchandising, Category/Brand Management, Digital, Strategy, Range/Assortment, Promotions, Competition, Business Performance & Reviews.

New Categories, Campaigns, Emerging and New Business Initiatives, Upsell, Cross-Sell, Customer Marketing, Acquisitions, Retention, Ads, Monetization, Merch and AB experiments, and Cross-Platform Growth and Visibility.

Merchandising Performance, Strategy, and Optimizing Customer Experience.

International Experience

Years Country / Region Summary
Years: to Present Country / Region: North America, Europe, Canada, Middle East, North Africa, Asia Pacific, Australia Summary:

Career Accomplishments

Licenses / Certifications
Expert is certified in Google Analytics, as well as Digital Marketing -- and the following IT skills:

Generative AI, Chat GPT, PowerBI, QlikView, Tableau, Excel, Analytics, Finance, and Sustainability.

Language Skills

Language Proficiency
English Fluent
Hindi Fluent

Fields of Expertise

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